Now Blogger provide fantastic tool for creating SEO friendly URL. This will help you to optimize your blog very well. Using Permalink you can create an custom URL for post. Before see how to create permalink, first learn URL effect and good/bad URL.
How URL affect on Search Result
Google display search result depend upon search query appear into page title, page URL, meta tags ( description, keywords), header tag and content. Priority of finding query is first in title, second URL, third meta tags, then header tag and lastly content.
If major keyword is appear into title and URL of page will definitely help to increase in search engine ranking.
What is Good URL and Bad URL
Good URL is one which cover most important keyword from content and guide to search engine for indexing. Bad URL is unstructured and misguide search engine from indexing. Now look example of URL from this blog.
1.
URL: http://www.growtechinfo.com/2012/12/effect-of-dofollow-and-nofollow-on.html
2.
URL: http://www.growtechinfo.com/2012/12/create-blogger-template-designer.html
3.
Title: Increase website speed with css optimization
URL: http://www.growtechinfo.com/2013/01/Increase-website-speed-with-css-optimization.html
First two URL are not covered all major keyword, it will considered as bad URL. In First, URL cover only two major keyword dofollow, nofollow but missing search engine ranking.
Last URL cover an all major keyword, so it will considered as good URL.
Create Permalink in Blogger
- Login to Blogger.
- Create New Post (Once your post published, you can not change URL of post).
- In post setting, select Permalink.
- Select Custom Permalink,add your custom permalink and click on Done
- Blogger permalink not support special characters like $ @ ^ # & () * ! % _ + - : " = <> ? / ' ; {} . []
- Also Google recommended dash(-) character for separating word in URL instead of underscore( _ ).